US Tablet Growth, e-Reading Rises

Strong recent growth indicators in the adoption of e-Reading and U.S. tablet growth have occurred in recent years. This combination is a positive indicator of what shift may come about within the educational sector and mobile. The indication were strong, however still not enough to entirely replace actual print books with mobility.

eBook Reader’s and Renting eTextbooks has become a popular option as consumers adopted Android smartphones and tablets. Students and readers can even use an eBook Reader to browse from a number of available ebooks. The sections are clear and easy to browse and navigate. Students can use Android mobile devices and instantly read and make a purchase. eBook Readers could save users the hassle of carrying physical books.

According to a recent report released by Pew Research, the percentage of adults who read an e-book in the past year has risen to 28 percent, up from 23 percent at the end of 2012. At the same time, about seven in ten Americans reported reading a book in print, up four percentage points after a slight dip in 2012, and 14 percent of adults listened to an audiobook.

The report also shows that a small percentage of these reader use both print books and e-Readers. Overall, 76 percent of adults read a book in some format over the previous 12 months states Pew. The report shows that typical American adult read or listened to 5 books in the past year, and the average for all adults was 12 books.

Readership among e-Readers are becoming more popular:

47% said they’d read at least one e-book, versus 35% of 50- to 64-year-olds

17% of people ages 65 and over said the would read one e-book

More than two-thirds (69%) of people said they had read at least one printed book in the past year, versus 28%

14% who said they had listened to an audiobook

87% of e-book readers and 84% of audiobook listeners also read a print book in the past 12 months

*Pew Research

Google Play even rolled out a new addition to its store last August. Google now allows Android users to rent or purchase digital textbooks from its Books section. Android users can expect the best publishing partners from Google. Google’s digital textbooks can download instantly. The Google Play Books app offers search tools such as  dictionaries and translation tools.

Android tablets such as the Kindle e-Reader have been among the popular device of choice. According to Pew, the January 2014 survey, conducted just after the 2013 holiday gift-giving season, produced evidence that e-book reading devices are spreading through the population. Some 42 percent of adults now own tablet computers, up from 34 percent in September. And the number of adults who own an e-book reading device like a Kindle or Nook reader jumped from 24 percent in September to 32 percent after the holidays.