Nov 21, 2024 | Updated: 11:35 AM EDT
Dec 23, 2013 10:57 AM EST
Android developers who want to be published and seen by Vodafone’s customers through their Emerging Markets Apps Stores can upload their work the company’s apps site. The store is live in India (VStore), South Africa (Vodacom Apps) & Egypt (Vodafone Apps), with more markets to come soon according to the company developer site. Vodafone supports Android platforms and applications compatible with over thousands of mobile devices.
Google/ Vodafone
Android Developer contests offer a proven way to increase Fan numbers and customers; this is not the only metric to think about, but it is one measure of the power of a promotion. A basic enter-to-win sweepstakes with a lower barrier to entry often provides the best option for those just starting out with developer contests or without a large base of fans in place.
Facebook is the perfect platform for learning about your customers and testing marketing campaigns before you launch them. Want to know if contests work? Try a small one on facebook and gauge response quickly. Facebook is great for fast feedback. With 700 million Facebook users the opportunity is hard to ignore. The real question is whether you really understand how to use these tools, and whether you can dedicate the time, money and resources required to run a Facebook community.
If you want to get the most out of your page, you have to use it! This seems really basic, but too many companies create a page and then never find the time to make updates. If you don’t have the time or resources to manage the page and update it daily, find someone who can, or you could be wasting your time. Second, you need to have a strong understanding of all of the functions. Sure, you can head to your wall and make updates, but do you take full advantage of geo-targeted updates, photo albums, questions and events?
Like other tools, contests can be extremely effective when used as part of a comprehensive developer strategy. Any consumer facing organization, as well as many business-to-business enterprises, can take advantage of contests to realize the four benefits highlighted.
It is important to understand your audience before implementing any application contest. Take this quiz below:
Who are you going after? What does that ideal person look like?
What do you want of them? The conversation you have is very different ie buy now vs. learn more
Where are these people? Do you want to reach the world or just your country?
When do you want them to do it? Android development is revolutionary.
Are you able to answer all of the above questions with solid answers? If so, it means you know your audience quite well. The better you know your audience and the details, the better chances of success outcomes for executing the best Android development application contests. Congrats, you are well on your way!
In addition to increasing the sheer number of people who interact with your brand, a contest provides a means to deepen the connection as well. A developer contest is a great way to do just that. Android application development contests tap in to the human drive to compete, and they provide an opportunity for everyone to experience their 15 minutes of fame. Most importantly, when participants download the app or purchase through a promotion, they are naturally invested in your brand.
According to Vodafone’s developer site, Emerging markets present a different set of challenges & opportunities than the developed markets. Hundreds of devices ranging from basic feature phones to high end smart phones, low credit card penetrations and need for localized applications are just a few of them.
Google / Telcom Blog
Look for more Vodafone developer announcements on different contests & rewards programs at the website.
